Because doing?
Surfeando me encontré un análisis de la Lic. Luisa de Domínguez en la página http://www.miespacio.org/cont/invest/merdir.htm que ofrece los siguientes puntos:
"¿Por qué hacer Mercadotecnia Directa?
-El prospecto objetivo se puede alcanzar sin depender de otros.
-Los mensajes promocionales se pueden test, refine, manage and follow-up and sequence with optimal effects.
-Provides fully measurable marketing, accounting, data-driven
-Identify prospects (customers we think will be interested)
-Targeting those prospects
-Converting prospects into clients'
I would add the following:
1.-The Direct Marketing is MUCH MORE than just advertising
2.-The People are looking for authenticity, not want to feel part of a "Mass Market"
3.-Instead of advertising or marketing that "breaks" the MD is interactive, giving and receiving at the time necessary through the appropriate channel. 4 .-
segmentation strategy changes completely and is not segmented in large groups of consumers "type" now segmented according to actual consumption habits, interests and communication preferences. NOW have to ask permission to deliver our message to the prospective customer and existing customers.
5 .- The purpose of the MD is not your CEO or Chairman see your company dramatically announced on TV or the radio ... now trying to reach your potential buyers through noninvasive means consultation as the Internet.
REFLECTION OF TODAY ... "IF MY LEADS ME LOOK ... WILL FIND ME? "Ahi
task I leave ...
A Hug!
Friday, January 30, 2009
Thursday, January 29, 2009
Bikini Wax St. Augustine
BEHALF OF SOLIDARITY
The following article is of graphology, but I think the time is well worth it.
Who better than Gandhi to present, together with his words, the Manifesto published here. The sentences will read below, all of Gandhi, perfectly sum up, in my opinion, the content and spirit of this "Manifesto for Solidarity." Earth has enough to satisfy everyone's needs, but not enough to satisfy the greed of some. "" Tomorrow we may have to sit in front of our children and tell them that we were defeated. But we can not watch them in the eye and tell them that because we live so we encourage fighting. "They say I'm a hero, I weak, timid, almost negligible, if I'm being as I did, imagine what they can do all of you together." Let us unite So all our voices. With this common spirit, and just when it needs to fulfill 61 years of the death of Gandhi, the author of this blog, , Manifesto published by Solidarity. I therefore invite all those who share this message of solidarity and so wish (friends, acquaintances, readers and other stakeholders) to also publish it on their blogs and spread it to all possible media. I would like every blogger, when put on his blog this manifesto, remember what I thought Gandhi: "Almost everything you do will be insignificant, but it is very important that you do" and that "The most egregious of the bad things is bad people the silence of good people. "then published the text of the Manifesto for Solidarity, and do so in English, French, English, and links to translations in other languages: Galician, Catalan, Hebrew and Japanese.
BEHALF OF SOLIDARITY, ABOUT U.S.: Those who sign this manifesto we are citizens with full use of our civil rights, and holders of sovereignty popular, from which emanate the signers State Powers went to all the citizens of the world, about the situation of poverty, hunger and disease in which a large part of the human population at a historic moment, as the current, which is provided with sufficient political, economic and scientists who could solve these problems manifest is a universal calling, and is addressed to all humanity, every human being that inhabits the planet, to become aware of the terrible situation faced by millions of people and somehow act accordingly to end this untenable situation. Therefore, the original version English will be translated into different languages, since our purpose is to make the voice of public opinion in places where decisions are political and economic world. WHO WE GO: We went to the ruling political class our countries, as well as the highest representatives of international organizations such as the United Nations Organization and the presidents and governments of the economically powerful countries of the Tierra.LES DECLARE: 1 .- That this text has its origin in the fact of the extreme situation of need and hunger suffered by much of the population of the Earth and the unequal and unfair distribution of properties existing in the world. We understand that fairness and harmony in the world are based on the recognition of the inherent dignity and equal and inalienable rights of all members of the human family, making it unacceptable that a large part of the world population have to face a reality so precarious, so much of injustice, inequality, hunger, poverty and desnutrición.2 .- we believe that this situation is particularly evil and not acceptable either morally or ethically, as all human beings are born free and equal. We also plead that all citizens of the world have these rights from the moment of his birth and not a future promise to be reached depending on the political, social or economic life of their countries.3 .- We defend what is completely unjust, immoral and a crime punishable humanitarian international courts and history that, in the XXI Century , there are humans starving in the world and dying for it. It is an aggravating circumstance that, there enough international laws, as well as the technical, economic and scientific steps to remedy the situation, those who exercise power in the world do not carry out the necessary actions to address what future generations describe as a real genocide in which offenders are those who, having the means to solve the problem, not have empleado.4 .- We consider this unfair situation is contrary to Natural Law, Human Rights and the most elementary rules of ethics and understand that it is time that voice of public opinion requires of its leaders the end of such a state of cosas.5 .- That this show is not a utopian manifesto, and which is not a political manifesto, nor is it intended to introducing a new order political or socio-economic world, nor any damage to the business, social and health in the developed world, but the most elementary justice to desfavorecidos.POR THEREFORE, WE DEMAND OUR LEADERS: 1 .- The adoption of immediate and urgent measures to alleviate such a situation of hunger, disease and malnutrition in the Third World. We believe that such measures are not a utopia, but are perfectly viable and posibles.2 .- Maintain a commitment to meet the Millennium Development Goals which were established by the UN in 2000, defined the principles that must be adjusted performance of countries and the international economic system to overcome, with the horizon set at 2015, not using them humanity.3 .- The systematic development of actions to the poorest countries and establish a logical and human of policy priorities economic, intelligent projects that create wealth and jobs in the affected countries, facilitating sustainable development and progress to help them to consolidate a network health, economic and social environment that makes it possible for an equal starting position 4 .- To take the necessary measures so that the richest countries allocate a portion of their budgets to create wealth, businesses and jobs in the countries, as well as the adoption of an international agreement should signed in the UN mandatory for countries desarrollados.5 .- The implementation of an ethical code governing corporate strategy multinationals as well as the elimination of tax havens and the implementation of the Tobin tax, or a similar one in international business transactions, allowing the creation of a solidarity fund managed by Unidas.6 Nations .- Do not accept simple statements of principles not translate into concrete policies. In short, we appeal to the sense of generosity and humanity of everyone, especially from the international political class land economically poderosa.Desde hopes and believes strongly in solidarity to build a better and fairer world, to January 30, 2009
"MANIFEST POUR LA SOLIDARITÉQUI -NOUS SOMME: Les adherents this Manifesto are citizens on full use of our civil rights and holders of popular sovereignty, from which emanate the powers of the state. Signatories we address all global citizens, aware of the situation of poverty, famine and disease in which there is a large part of the human population in a historic moment, as the present, where we have sufficient resources both in the political, economic and scientists to solve these problems manifest has a universal calling and is addressed to all humanity, every human being that inhabits this planet to become aware the terrible situation faced by millions of people and encourage them to act accordingly to end this situation. To do this the original version in English will be translated into different languages, since our intention is to hear the voice of public opinion to the places where decisions are made concerning the political and economic world. THAT WE ADDRESS: We turn to the politicians who rule our countries, as well as the highest of International Organizations such as the United Nations, and the presidents and governments of the countries most powerful, economically speaking, the Earth. WE DECLARE: 1 .- That this text comes from the finding of the extreme situation of need and hunger that afflicts a large proportion of the population of the Earth and the unjust distribution of goods existing in the world today. We believe that fairness and harmony in the world are based on the recognition of the inherent dignity and equal and inalienable rights of all members of the human family, why it is unacceptable that a large part of the world population has to face a precarious reality to such a degree of injustice and inequality, as famine, poverty and malnutrition.2 .- We that this situation is inherently evil and unacceptable morally or ethically, as all human beings are born free and equal. Similarly, we must not forget that all citizens of the world have these rights from birth not as a future promise of conquest depends on the political, social and economic development of pays.3.-We defend what is absolutely unjust, immoral and a crime punishable humanitarian international courts and history that Full XXI century there still exist human beings who suffer from hunger and dying. That is an aggravating circumstance in this Crime, existing international laws sufficient, and the technical, economic and scientific to correct this situation, those who exercise power in the world do not carry the necessary actions to resolve that future generations would characterize as real genocide which will all those guilty while having the means to solve this problem do not have utilisés.4 .- We consider this unfair situation is contrary to natural law, human rights and rules of ethics and our most basic believe the time has come that the voice of public opinion requires of its leaders by the end of such a state of choses.5 .- That this is not a manifest utopian nor a political manifesto, nor do we claim this with the introduction of a new political and socio-economic world, nor any of the networks business, health and welfare of the developed world if not the most elementary justice to the most démunis.POUR ALL THESE REASONS, WE DEMAND OUR LEADERS: 1 .- The adoption of immediate and urgent measures to end the famine, disease and malnutrition in the Third World. We consider that such measures are not a utopia as they are perfectly viable and possible.2 .- Maintaining the promise of fulfilling the Millennium Millennium which were established by the United Nations in 2000, defines the principles that must adapt national leadership and the international economic system to overcome, as with 2015, the injustices suffered by humanity .3 .- The conducting systematic acts of solidarity towards the poorest countries and establish a logical and humane economic policy priorities, including intelligent projects that create wealth and employment in affected countries, facilitating sustainable development and progress to helps to consolidate a network health, economic and social stability that makes possible the return to a situation Departure égalitaire.4 .- That the necessary measures are taken so that the rich countries allocate part of their budgets to create wealth and business and work sources in the affected countries, and the adoption of an international agreement should be signed in the UN and mandatory on the part of the country .- développés.5 implementation of an ethical code that controls the strategy of multinational enterprises and the elimination of tax havens and the implementation of the Tobin tax or a similar one in international business transactions that can create a solidarity fund managed by the United Nations.6 .- We will not accept simple statements which are not transformed into concrete policies. Ultimately, we appeal to the sense of generosity and humanity of all and fundamentally political class international economic power.From Earth hopes and believes strongly in the solidarity that can build a better and fairer January 30, 2009.
MANIFESTO On Behalf Of SOLIDARITY.WHO WE ARE: We, the endorsers of this Manifesto, we are Citizens of Our total use civil rights and Holders of Popular Sovereignty, State FROM WHERE emanated.We are Powers, The Signers , Aware Of The situation of Poverty, hunger and Illness in which great part of the human population lives despite being in a historical moment, as the current one, where sufficient political, economical and scientific means are available so as to solve these problems, address to all world citizens.This public declaration is a universal calling which heads for the whole humanity, to each human being that inhabits this planet, for them to become aware for the terrible situation that millions of people have to face and, somehow, to encourage them to act accordingly, to bring to an end this unsustainable situation. This is why the original version in English will be translated to different languages, since our intention is that the public opinion´s voice is heard in those places where political and economical decisions are adopted.WHOM DO WE ADDRESS TO?:We address to all the politicians who rule our countries; as well as to the highest heads of International Organizations, such as The United Nations, and to presidents and governments of the richest and most powerful countries of the world.WE DECLARE:1.- That this text has its origin in the certain fact of the extreme situation of the needs and hunger a big part of the world’s population suffers and in the current unequal and unfair distribution of the properties existing in the earth. We understand that the equanimity and the harmony in our planet must exist based in the acknowledgment of the equal, inalienable and intrinsic dignity of all the members of the human family, that is why it is unacceptable that a big part of the world’s population has to face such a precarious reality with this level of injustice, inequality, hunger, poverty and malnutrition.2.- Since all human beings are born to be free, we believe that this situation is particularly evil and unethical. We also plead that all citizens in the world must have these rights in the same moment they are brought to life and not as a future promise to be reached depending of the political, social or economical reality of their homeland.3.- We defend what is utterly unfair, immoral and a humanitarian punishable crime before the international courts and the History that right in the 21st century there still exist human beings starving in this World and dying because of that. It is an aggravating circumstance that, existing enough international laws and technical, economical and scientific means to correct the aforementioned situation, those who have the power in the world do not carry out the necessary actions to solve what future generations will only describe as a real genocide in which they all will be guilty for having the means to solve the problem, but not using them.4.-We consider this unfair situation to be against the Natural Law, the Human Rights and the procedure of the most elementary ethical principles, and we understand that the moment has come in which the voice of the public opinion demands from their leaders the end of such state of affairs.5.- That this is neither a utopian nor a political manifesto, and it does not expect the founding of a new political or socio-economic world order, nor any damage to the business, sanitary or social network of the First World, but the most elementary justice with the underprivileged.BECAUSE OF ALL THE FACTS AFOREMENTIONED, WE DEMAND OF OUR LEADERS:1. To adopt immediate and urging measures to alleviate such a situation of hunger, illness and malnutrition in the Third World. We think that such measures do not represent any utopia as they are perfectly feasible and possible.2. To maintain the promise of fulfilling the Millenium Objetives which were established by the UN in the year 2000. These Objectives define the principles that the countries and the international economical system must follow in order to overcome the unfair situations humanity suffers towards the year 2015 (as it was agreed).3. To perform systematically acts of solidarity towards the countries in an unfavourable position and to establish a logical and human order of priorities in the economical policy, including intelligent projects that create wealth and jobs in the aforementioned countries, offering sustainable development and progress to help them to consolidate a permanent social, economical and health service network that makes it possible for them to start from an equal position.4. To take the necessary steps so that the richest countries allocate part of their national budgets to create wealth, companies and work sources in the aforementioned countries, as well as to adopt an international agreement, which should be compulsory for the developed countries and signed in the UN.5. To implement an ethical code that regulates the multinational companies strategy, as well as the elimination of the tax havens and the application of the Tobin Tax —or a similar one— to the international commercial transactions, that will allow to create a solidarity fund managed by the UN.6. We will not accept simple declarations of principles that are not transformed into specific policies. In other words, we appeal to everybody’s sense of generosity and humanity, especially from the ones who belong to the international ruling class that have the economical power.From the Earth that waits and believes firmly in the Solidarity that can build a better and fairer world, 30th January 2009.
ENLACES PARA OTRAS LENGUAS:
TRADUCCION DEL MANIFIESTO POR LA SOLIDARIDAD AL GALLEGO
TRADUCCIÓN DEL MANIFIESTO SOLIDARITY FOR THE CATALAN TRANSLATION BEHALF OF SOLIDARITY TO THE TRANSLATION OF HEBREW BEHALF OF SOLIDARITY TO JAPANESE .
ENLACES PARA OTRAS LENGUAS:
TRADUCCION DEL MANIFIESTO POR LA SOLIDARIDAD AL GALLEGO
TRADUCCIÓN DEL MANIFIESTO SOLIDARITY FOR THE CATALAN TRANSLATION BEHALF OF SOLIDARITY TO THE TRANSLATION OF HEBREW BEHALF OF SOLIDARITY TO JAPANESE .
Who Makes The Best Hid Xenon
Today we begin a new adventure!
Hi thanks for being here!, I am VERY HAPPY .. I share with you this adventure called blogging, as you surely know today represents an opportunity to give to the world what you think, what you feel and what you live ... This blogg intended as simply a place where passionate about Marketers and Direct Marketing Interactive we can discuss, express, and perhaps bring something that we can serve our current and future projects.
The Direct Marketing in the world and certainly in Mexico ceased to be a tool possible and interesting to become the proper way to interact with current and future customers. Today the Direct Marketing option is that companies, governments, candidates for elective office and others look like smart strategy to understand and approach their "targets." As data "curious" I share the Mexican market has invested more than USD $ 1.100 billion in direct and interactive marketing in 2007. (Source AMMD)
Although we still have the numbers and statistics of 2008, we expect that our industry has grown 10% to 15% on 2007. For 2009, our industry could be affected in some of its channels, however, we are very optimistic because the economic situation will force our customers to turn to see us as the only option to optimize resources and achieve decisive results, measurable and reliable.
Friends, this year is our year, let us build together opportunities for our industry, generate employment, support for our country .. Let us not be intimidated by the pessimism, we all know that crisis = opportunity .. but ... you really think so?? I DO! .. a hug ...
Hi thanks for being here!, I am VERY HAPPY .. I share with you this adventure called blogging, as you surely know today represents an opportunity to give to the world what you think, what you feel and what you live ... This blogg intended as simply a place where passionate about Marketers and Direct Marketing Interactive we can discuss, express, and perhaps bring something that we can serve our current and future projects.
The Direct Marketing in the world and certainly in Mexico ceased to be a tool possible and interesting to become the proper way to interact with current and future customers. Today the Direct Marketing option is that companies, governments, candidates for elective office and others look like smart strategy to understand and approach their "targets." As data "curious" I share the Mexican market has invested more than USD $ 1.100 billion in direct and interactive marketing in 2007. (Source AMMD)
Although we still have the numbers and statistics of 2008, we expect that our industry has grown 10% to 15% on 2007. For 2009, our industry could be affected in some of its channels, however, we are very optimistic because the economic situation will force our customers to turn to see us as the only option to optimize resources and achieve decisive results, measurable and reliable.
Friends, this year is our year, let us build together opportunities for our industry, generate employment, support for our country .. Let us not be intimidated by the pessimism, we all know that crisis = opportunity .. but ... you really think so?? I DO! .. a hug ...
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