Friday, April 10, 2009

What Bus Goes To Canada

There is no better marketing strategy to customer service and also entitled My bad experience with HP and TELMEX! Direct Marketing Strategies

Companies were great in their time no longer exist and some are just memories. Other promising far failed to meet expectations ....


The main objective of any company is last in time to profit, expansion and recognition. To achieve this we must employ many strategies and activities, highlighting the MARKETING AND SERVICE.

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as a value added service

In marketing, a value added service is offered to sell a product. Its main objective is to provide a benefit or to satisfy a customer need for the acquisition of the product, which also helps to emphasize a business of their competence. Define
exact words is a service, can be complicated. To explain let's see some examples. Sample Services

based businesses franchises like Mc Donald's, Dominos Pizza, are good examples to follow in service quality. These invest lot of money and time on this, hence their success worldwide. Let us cite some examples of services:
  • The company ensures that the customer order will be delivered in a maximum number of minutes after ordering.
  • Self-service or home delivery.
The leader in the development of information systems may use other types of services, here are some examples:
  • transmit knowledge. Explain to the customer that there are standards and why it is good to follow, or very well explain a bit about how and why we will make it so.
  • Suggest ideas based on previous development experiences systems similar to yours. For example: sending an email system based on templates, giving you the option of having multiple formats for different types of notifications sent by email ..

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Some tips for providing good service

  • Service A good practice is to give customers a product secondary, preferably that is related to the main product. An example: in a hairdresser's main product is the haircut, hair paint, etc.. The added value could be selling dyes, rinses and other hair products. Warning: you must always ensure that the by-product does not supplant the main product, it would run directly to the mission and vision of the company.
  • innovation and be constantly updated. While our product is maintained over time, we must offer some kind of innovation. For example: Coca-Cola Company has offered diverse and numerous designs for packaging.
  • Sincerity, honesty and responsibility. The client's time is precious. Should not be promising, which can not be met.
  • must be timely. The time spent in providing a service, not recovered.
The

service quality is an important factor in the success of a company, if provides good service and satisfied customers will like to consume the "right" to sell. A satisfied customer is the best marketing that a company can have. As important, a company must always invest the necessary resources (time, money, market research, etc..) To offer a quality service.

MY SHOPPING EXPERIENCE AN HP DESKTOP COMPUTER WITH TELMEX .... WOW?? NO !!!!!! GUAAACCSSSSS!

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Although many people warned me I went with my crazy idea of \u200b\u200bbuying a personal computer in the STORE TELMEX, the experience of the site is pretty good .. I can not complain, even perfectly meet delivery times and others ...

The major problem came when the happy machine began to fail within a week of purchase, connect and install all the bells and whistles that like (which are not few!).

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turns out that the little machine takes over 25 minutes to boot! and by God! systems studied marketing .. no! and the most moron knows that a new computer 2 gigs of RAM and corel duo processor does not have to take so much! I deleted all programs and tried again ... and Nanay!

Well, logic dictates that the first thing to do is yell at who I sold it not it, because I called our friends from telus have never been distinguished for its excellent service, and this was no exception ... Caught by the holy days that "Pontius Pilate" I attended the so and so sent me literally "fry asparagus" and washed his hands! Someone can believe it?? they had to call the call center of HP, the service is good, swinging to "more or MENILLE" because the person who answered me very polite but asked me to send the machine ..

Anyway even though my logic tells me that I had to fight like a dog in heat that I changed the little machine for a new computer and send it ... I decided to enter after 10 loooong days the team returned, and immediately plugged it ????? SURPRISE!! keeps crashing! this chili again called Telmex to meet the same sanitation process manually, ie not be held responsible for ANYTHING!, I called HP AGAIN ... lol! which they believe was the response?? "Send me back the computer!, We have no physical change policy!" BUT OF COURSE I WILL NOT DO!!

STRATEGY SO BAD MY EXPERIENCE WITH THESE TWO COMPANIES IS EASY AND LOGIC:

1 .- MONDAY WILL BE A FIRST TIME "threw his Pigs" A TELMEX TELMEX IN THE SHOP "NEAREST "

2 .- Never, Let it be clear ..

NEVER TO BUY A COMPUTER

HP OR COMPAQ

OR MAKE ANY RELATED

3 .- I will see YOU KNOW THIS TO MY KNOWN TOO ESPECIALLY INCLUDING THOSE WORKING WITH ANY OF THESE COMPANIES!

Technorati Tags: service, marketing , HP , Telmex , Dominos, McDonalds , marketing, business , mexico

TODAY'S REFLECTION "SO MUCH TO SPEND ON MARKETING AND ADVERTISING If we neglect the service???"

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